Growth Hacking vs Growth Mindset

In this episode of Growthpodden, Joni Lindgren, and Jasmin Yaya explain what the difference is between growth hacking and a growth mindset.

They also talk about what it is that indicates that you have a growth mindset, why you always should have the mindset to reach 50 times more people, how poor communication puts a spoke in the wheel for growth, and why it is vital to invest in things that can scale over time.

Show notes:

01.58: Joni and Jasmin discuss the difference between growth hacking and growth mindset.

03.09: What indicates that you have a growth mindset?

04.52: Jasmin gives an example of how to model growth and the importance of counting backward when you want to achieve growth.

06.59: Joni and Jasmin go through what the “x50 mindset” means.

08.23: Why is it important to be humble in your growth mindset?

10.20: What are the conditions for understanding a growth mindset?

13.35: Joni talks about how bad communication in the organization puts a spoke in the wheel for growth.

15.21: Cognitive load may be the reason why the marketing and IT department does not absorb the growth mindset. So how do we help them absorb it?

17.30: When you have a growth mindset, you go for things that can scale over time.

18.54: Joni sums up the growth mindset and how it goes through the entire organization and how everyone should think in the same way.