The importance of a fair and sustainable corporate culture.

On March 8, 2016, I wrote about how we create a gender-equal workplace at Rebel & Bird. The start of the fantastic movement that #metoo has started, it's time to write about how we at Rebel and Bird work.

As a company, we have the privilege of shaping the culture that applies to us. In business and in relationships with us, and as an employee with us. We have the opportunity of developing our rules of play, of deciding what we accept. We have always done that, and always will.

Our core values ​​are fundamental to us. It is the compass that controls how we work, and who we work with. Rebel & Bird is a workplace for people who like other people, all people. Rebel & Bird is a workplace where hatred and oppression have no place. We do not accept such behaviour with either employees, customers or suppliers.

As a woman, I can, of course, also say Me, too. Of course, I write, because I am convinced that ALL, ALL, women have been involved in sexual abuse to some extent. It's so common that it's not something we talk about, which makes #metoo so important, all of a sudden we talk about it. (Although those who are exposed are not going to have to talk about it, they are exposed to who need to stop their behaviour.)

In the recruitment context, I usually talk about our keyword being sustainable. In short: we put sustainability first and foremost in three areas: the customer, the outside world and the employee.

We deliver sustainable solutions to customers, we donate money to charity every month, we trade as much ecologically and fair trade-labelled as possible, and we ensure that our employees have a sustainable everyday life with flexible working hours, no strenuous overtime and pleasant conditions. Sustainability is, of course, equality on all levels.

That's why I repeat: Rebel & Bird is a workplace for people who like other people, all people. Rebel & Bird is a workplace where hatred and oppression have no place. Rebel & Bird does not accept such behaviour with either employees, customers or suppliers.

We all need to fight every day to make our society, and the whole world, better. I am proud to say that at Rebel & Bird, it is a matter of course.

This is our answer to #sistabriefen